Customer relationship management (CRM)

Beyond CRM, we introduce you to growth engineering

Aligning people, processes, and technology. We start with operations to drive your revenue growth.
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From chaos to growth with RevOps and corporate CRM

We operate in a competitive and constantly evolving global market. Silos between marketing, sales, and customer service create an inconsistent and disjointed Customer Experience. Today’s buyers research online, evaluate independently, and are no longer satisfied with superficial interactions. Even for companies with excellent products, organisation, processes, and data often remain fragmented. It’s time to align your teams and scale with purpose.

84%

of digital transformation projects fail due to silos or poor adoption.
Source: McKinsey, 2023

88%

of business changes fail due to lack of structure and expertise.
Source: Bain & Company, 2024

70%

of the transformation programs does not achieve the planned objectives.
Source: BCG, 2023

From CRM Management to Revenue Operartions: growth in four stages

An effective revenue operations strategy stems from integrated CRM management. It is a synergistic ecosystem that aligns people, processes and platforms, going beyond technology alone. We start with your business strategy to design an operational architecture that maximises the experience at every stage of the customer journey, ensuring adoption, efficiency and scalable results.
Foundation: analysis and strategy
We analyse your AS-IS technology stack, processes, and data flows. Through strategic audits and team interviews, we map the customer journey and define a roadmap to bridge gaps and orchestrate growth.
Building: implementation and integration
We implement and configure Customer Relationship Management (CRM) platforms not just as software, but as the core of an operational ecosystem. We integrate systems and data to create a single, reliable source of truth.
Growing: optimization and management
We become your outsourced Operations team. We manage the platform, optimise workflows, and support your teams with ongoing consultancy. You get a dedicated CRM Operations Manager with one clear mission: to maximise adoption and ROI over time.
Scalability: expansion and autonomy
We support the scalability of the model across new business units, markets, and brands. We help your company build a first-class internal team, transferring know-how to ensure autonomous and sustainable growth.
The results of the revenue-driven implementation of CRM

An integrated approach to CRM generates a measurable impact on the business:

  • True alignment between Marketing, Sales, and Customer Service.
  • Shorter sales cycles and higher conversion rates.
  • Increased Customer Lifetime Value (CLV) and retention.
  • Data-driven decisions and accurate forecasting powered by AI.
  • Operational efficiency and reduced customer acquisition costs.
  • Successful Change Management and adoption.
  • Scalable processes and business growth.

Digital360 Services for CRM & Revenue Operations

The most disruptive organizations win with Customer Experience. Our approach integrates strategic consulting and technology to create tailored solutions. Imagine where we can go together: what if we started now?
Assessment & Strategy Change management & Adoption CRM implementation CRM operations management Data integration & Analytics HubSpot services Revops consulting Scalability and Internationalisation

Assessment & Strategy

We analyze processes, data, and technologies to create a strategic roadmap. We define the ideal KPIs and RevOps architecture to align teams and maximize business performance.

Change management & Adoption

We support your teams in the change process. Through tailored training and coaching, we guarantee 100% adoption of the new processes and technologies implemented.

CRM implementation

We implement, integrate or migrate the Customer Platform to unify marketing, sales and service data. We configure automations and workflows to make your processes smooth and efficient.

CRM operations management

We offer a recurring service for CRM management and optimisation. We become your strategic partner to ensure adoption, performance and continuous growth over time.

Data integration & Analytics

We unify data sources and create customised dashboards to provide a full view of customers and performance. We turn data into useful information for making strategic decisions.

HubSpot services

Since 2024, we have been the first HubSpot Elite Partner in Italy. We offer integrated services: onboarding, training, integrations and customised automations to make the most of the platform and accelerate growth.

Revops consulting

We guide your transformation with the RevOps Framework: we analyse existing processes, data and technologies, build cohesive teams and define customised CRM strategies to create an integrated growth path

Scalability and Internationalisation

We help you replicate your successful model in new markets or business units, adapting processes and technologies to support global expansion in a structured and sustainable manner.